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Sadly this isn't the 18th century and people won't sit and read a 10 page argument over the social, political and moral ramifications of deep-fried butter on a stick! We want our news short, spicy and to the point. Then we will move on to other things. It is the age of short attention spans.
The prophet Habbakuk was advised to write his prophetic message large "that he who runs may read it". Early marketing advice directly from the Almighty and pretty good advice 3500 years or so later.
I shall, therefore, make a belated New Year's Resolution. I shall limit my blog posts to 400 words. I'd be more generous if this were not the Internet. A thousand words, as Reader's Digest profitably discovered, is roughly the limit of what a person can read during a good poop. Unfortunately, people never poop at the computer (or at least not intentionally and, on second thought, perhaps fortunately) and I'm pretty sure most of us don't take our laptops on that particular little journey with us, although I'm not sure the same can be said about PDA's (which makes me a little reluctant now to borrow anyone's PDA or enhanced cell phone, know what I mean?).
I'm sure my resolution will come as a bit of a relief to my fans (there are at least two I know of - hence the plural "fans").
Just One Man's (Brief) Opinion
Tom King
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